Hi, I'm Ayesha Ahmad.

I'm a transformative leader of direct-to-consumer lifestyle brands with a proven track record of developing innovative strategies that drive profitable growth, deepen customer relationships and build sustainable value.As Chief Executive Officer of Monse, I led the brand's rapid direct-to-consumer pivot by capitalizing on the brand's awareness explosion following Michelle Obama's memorable speech wearing Monse at the 2024 DNC and Taylor Swift's bold appearance wearing Monse at the 2024 VMAs.As Chief Marketing Officer of WNYC, I drove a digital transformation strategy that boosted the brand's paid subscriptions among young, racially-diverse listeners through a podcast-centric digital membership program.As Chief Ecommerce Officer of Chilewich, I spearheaded the brand's digital transformation by upgrading the e-commerce platform, refining the customer experience and optimizing digital marketing which quadrupled online sales and positioned the company for a private equity acquisition.As Chief Marketing Officer of Mouth.com, I reinvented the brand as a premium, artisanal gifting destination tailored to discerning foodies and retooled the merchandising strategy to drive margin growth laying the foundation for an acquisition by iGourmet.As Founder of Trunkt, I built an online marketplace connecting independent artisans with specialty retailers that was acquired by Etsy. I bring that entrepreneurial hustle to my work every day.As a Marketing Coach, I help direct-to-consumer small businesses develop innovative marketing and growth strategies. How can I help your small business?

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